A trusted partner to

the automotive industry

Our client list speaks for itself. We have built long-standing relationships with manufacturers, AM100 dealer groups, market innovators and leading car supermarkets. We’re part of the team, trusted to innovate, test and refine the full communication process.

At the heart of everything we do is one principle: make every customer contact count.

Technology that

powers better contacts

Our advanced CX platform helps power better, more productive contact relationships. It enables us to target more accurately, focusing our clients’ resources and budgets on the audiences and messages with the highest potential.

Technology that

powers better contacts

Our advanced CX platform helps power better, more productive contact relationships. It enables us to target more accurately, focusing our clients’ resources and budgets on the audiences and messages with the highest potential.

Delivering

outstanding results

Contact centre agents play a vital role in creating relationships that engage and motivate customers.

The quality of our agents is key to delivering outstanding results. Whether for sales drives, aftersales campaigns, enquiry qualification or customer satisfaction surveys, it all starts with an ethusiastic, informed voice building that all-important first impression.

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Our Products

Our CX Platform powers a series of products designed to address specific pain points in your business.

SalesDrive

Sales Drive is quick to set up and often used for seasonal impulses, vehicle launches, model run outs, or for shortfalls on sales targets. Using the latest dialler technology, our agents tactically identify customers who are looking to purchase a new vehicle.

CSI

Using SMS and outbound calling, we target early feedback from customers with a recent sales or aftersales experience, and swiftly flag any who are dissatisfied to the dealership, thus enabling quick resolution and higher levels of satisfaction.

AmberConvert

Our experienced agents quickly follow-up on uncoverted Amber work once a customer has left your workshop. We can even build our contact schedules dynamically around your service bay availability to optimise utilasation.

Lost&Lapsed

Utilising a contact strategy incorporating telephone conversation and digital communications, we reconnect missed opportunities with the leadership team at your business, creating a measurable sales increase and improved customer satisfaction.

Renew&Retain

Renew&Retain is our customer-focused product designed to increase loyalty and generate more profitable relationships by maximising contact opportunities with past and potential purchasers at key milestones, or with requested data.

HOW CAN WE HELP YOU?

We believe in delivering more satisfied customers and better sales results for our clients.

what

our clients say

Joana Fernandes

Operations Director

Direct Affinity CX have worked with us from the introduction of our car-selling service. They’ve been a great partner, using their experience and 3D approach to help us shape our consumer journey, making it easy and enjoyable to use.

Andy Coulthurst

Chairman

Right from the start, Direct Affinity CX listened, learned and evolved a CX experience that delivers better qualified prospects to our sales teams, whilst treating all customers with respect. We see them as an integral part of our team

Andy McNeil

CX Deployment Manager

Direct Affinity’s CSI is delivering positive trends and is helping dealers understand and tweak their existing CX processes. It is helping drive improvements whilst at the same time, providing a quality solution. The CX platform is so easy to use, and having full access to all calls and customers comments provides a transparency that helps Direct Affinity CX stand out.